⁕all in one solution

As a Global Public Relations & Automated Marketing Team Lead I secured coverages in the biggest CEE mediums regularly such as Forbes Hungary, Forbes Romania, Kreatív Magazin, HVG, Trade Magazin, Portfolio, Pénzcentrum, Denník N, The Recursive, Ziarul Financiar, PRwave.ro, G4Media.ro, Világgazdaság. Successfully managed the external communication campaign’s PR part with international key accounts such as PENNY, SPAR, and Starbucks. Kept the e-mail open rate 26% higher than the industry average in the Hungarian Market, an average of 12% higher in the other markets, and successfully managed collaboration with international brands such as This is Redy and GreenGo (through a media plan that included social channels, PR, PPC, Automated Marketing: push, e-mail)

⁕PR Strategy & Planning ⁕Media Relations

Meska wanted to craft engaging stories that show the importance of personalized Christmas gifts. In the PR campaign, we did research that introduced the brand and the topic to the media with interesting facts and then we highlighted one designer couple who are creating their product in a 600-year-old mill. We elaborated an integrated PR campaign that included both B2B and B2C customer acquisition. The campaign had native, organic media exposures with direct links to the website and editor articles as well. We had coverages in Kiskegyed, Blikk, and Kossuth Radio with deep-interviews as well.

⁕PR Strategy & Planning ⁕Media Relations

Organized a PR campaign to support the reach and engagement of the first Hungarian Fashion Parade in Hungary and gain 4X of the argued media value (including a TV appearance in the most viewed morning show in Hungary). The media relations were heavily involved. Important note that the brand did not have any active PR activity before.

⁕PR Strategy & Planning ⁕Media Relations ⁕Employer branding ⁕CRM Management

Successfully launched the brand on the market from a communication perspective and managed key partnerships with a wide target audience reach. Created a whole CRM user flow and redesigned the e-mail communication ensuring seamless customer experiences and improving retention and conversion rates.

⁕PR Strategy & Planning ⁕ Media Relations ⁕ Employer Branding ⁕SEO-driven content Strategy

Long-term collaboration focusing on positioning the company as the leader in its industry. Placing media exposures in mediums such as Portfolio and Index and organizing an article series written by the company employees to build the professional brand of the whole team. Created high-value SEO-based content that led to rank as a NO.1. for the most important keywords in the field.
(note - since than the company was totally reorganized and rebranded)

⁕PR Strategy & Planning ⁕Media Relations

Managed the launch of a fresh new website and community on the Hungarian market with more than 25 placements with millions of reach. Proactively organized offline participations in the biggest construction conferences.

Quantum acquired DreamJobs a job portal that was founded by their angel investor. The goal of the campaign was to position Quantum as the leader HR service provider and support the communication of the renewed DreamJobs. We organized an exclusive interview with Forbes and sent out the press release to the other mediums after. The news was published in Index, Startup Online, and several HR magazines.

AppLyfe is a Hungarian developed digital household management application that makes home inventories transparent and easy to follow. Its aim is to make it simple to track what is at home, what has run out, when a product expires, and it also offers an automatic shopping list. A household can be managed by several users, so the whole family can stay up to date. We can see what is in the fridge even when nobody is at home. AppLyfe helps reduce the mental load of running a household and the amount of waste, and it supports conscious purchasing decisions.

⁕PR Strategy & Planning ⁕Media Relations

PetWiseCare is an online platform that provides veterinary help anytime and from anywhere. The system offers online veterinary consultation that is available even during on call periods, as well as a care and health knowledge base created by experts. The creator of the application, dr. Piller Pálma, is a veterinarian herself, so the PetWiseCare system is based on real experience. The application fills a gap on the market, since it gives reliable expert information quickly and clearly. Thanks to this, in case of trouble owners do not have to rely on forums or uncertain sources when they need to act.

⁕PR Strategy & Planning ⁕Media Relations

Tender Match is a Hungarian digital tender monitoring and tender matching platform that presents available support for companies in a simple and transparent way. The system connects companies with the right tender writers and experts, so the submission process becomes faster and smoother. Its uniqueness lies in the fact that the platform is completely free to use for businesses, which makes it accessible for every company that wants to navigate the labyrinth of the tender system.

⁕PR Strategy & Planning ⁕Media Relations

Fitt Magyarország is a nationwide health development programme that brings quality, experience based movement to all age groups from preschool children to seniors. They have already engaged more than four hundred thousand people through 543 events across the country, so the programme now has significant social impact. Their programmes include Fitt Ovi, corporate wellbeing, Fitt Fans supported by the experts of Fradi, and Fitt 60 plus for seniors. The aim of the initiative is to give practical and personalised solutions for the management of a sedentary lifestyle and mental load, and to bring movement to places within the country where organised sports activities were previously not available.

⁕Personal Branding

Ács Adél supports those who seek help with self awareness, resolving a life situation block, or settling conflicts, working as a coach, mediator and special education teacher. After more than twenty years of corporate experience she turned toward helping professions, and through her own example she shows that it is never too late to start again. She supports her clients with individual and business coaching, mediation and occasional group events with an artistic focus. She complements her empathetic and gentle approach with firmness and a systemic way of thinking, which gives a complex and safe space for growth.

⁕PR Strategy & Planning ⁕Media Relations ⁕LinkedIn Management

Carbon.Crane is a Hungarian startup that makes the digital carbon footprint visible and measurable. With methods audited by Bureau Veritas, they make it possible to precisely determine how much CO₂ emission a company’s online operation generates, whether it is a website, an email campaign or an advertisement video. Beyond measurement, they help their partners with optimisation and consulting to reduce their ecological footprint without harming performance or the customer experience. Education is especially important for the startup, therefore they launched a nationwide university workshop called CarbonClass, supporting knowledge transfer and shaping the mindset of the next generation.

⁕PR Strategy & Planning ⁕Media Relations ⁕Influencer Campaign

Bleu-Blanc-Coeur is an international movement that started in France and has now spread worldwide. Its aim is to improve food quality and the state of the environment through the natural feeding of animals based on diverse plants. The programme brings together producers who create healthier and tastier products with ethical and sustainable methods. Products that meet their standards are marked with a logo that helps consumers make conscious decisions. The initiative supports healthy eating, animal welfare and sustainable agriculture at the same time, and through this a greener future.

⁕LinkedIn Management

Kimera Production is one of Hungary’s most innovative visual studios, offering full film and advertising production solutions from VFX and 3D animation to virtual production. The team builds on self developed systems, LED wall technology and real time VFX workflows, creating unique and characteristic visual worlds. Their work appears in music videos, commercials and series alike.

⁕PR Strategy & Planning ⁕Media Relations ⁕Event Management

SabeeApp is an international hotel management software that already automates the operation of accommodation providers in more than seventy countries. The system manages bookings, guest data, payments, communication and channel management on a single platform. Its aim is to help accommodation providers enhance the guest experience by freeing up valuable time and resources. The platform is cloud based, intuitive and scalable, so it is easy to use for all types of properties, from rural apartments to boutique hotels.

⁕PR Strategy & Planning ⁕Media Relations

TERC is one of the most reliable professional knowledge bases of the Hungarian construction industry, offering budgeting software, databases and professional publications. Their most well known product, TERC Budgeting, has been a standard tool for designers and contractors for decades. The company continuously updates and digitalises its databases to provide always up to date information for construction professionals.

⁕PR Strategy & Planning ⁕Media Relations ⁕Event Management

Highlights of Hungary collects and presents the most inspiring achievements and creators in Hungary every year, regardless of category. Anyone can nominate projects that create value. Businesses, artists, athletes and community initiatives appear among the awarded projects. The ambassadors, including well known figures such as Marcsi Borbás and Márk Ember, represent the nominees they find most important, and the public votes for the highlighted achievements of the year. The aim of the programme is to make those visible who create inspiration and value in Hungary, and it especially supports achievements that would not fit into the categories of a traditional award.

⁕PR Strategy & Planning ⁕Media Relations ⁕Influencer Campaign

Anybody is a vitamin and dietary supplement brand built on scientific foundations that places real physical and mental wellbeing at the centre. The brand uses clean and reliable ingredients and offers formulas that support the immune system, energy levels, hormonal balance or mental wellbeing with effective absorption. Its uniqueness lies in the accessible guidance it provides and the physical stores in Budapest that help customers choose the right product.

⁕PR Strategy & Planning ⁕Media Relations ⁕Social Media Management

Bibo Franchise Kft. is a Hungarian company that develops sustainable cleaning products, catering equipment and complete zero waste systems. Their name is linked to the world’s first cleaning product that biodegrades inside and outside, which is the result of twelve years of research and development. Bibo products offer sustainable alternatives at an affordable price. Local production and a direct logistics chain guarantee competitive pricing. They work with more than two thousand partners, including Michelin starred restaurants. The aim of the company is to make sustainability a natural part of everyday life in hospitality and households alike.